WhatsApp Business API guides
Practical articles on the Official WhatsApp Business API, AI automation and customer support at scale, written by the LiveConnect team.
AI chatbots for WhatsApp: when to automate and when to hand off to a human agent
An AI chatbot on WhatsApp can resolve most conversations, but not all of them. Here is how to decide what to automate and when to hand off to an agent, and how to set it up on the official API.
WhatsApp Business API pricing in 2026: what it really costs and how to estimate it
The two components behind the Official WhatsApp Business API price, how Meta bills each conversation category, and how to size your investment with LiveConnect from USD $89/month.
Multi-agent WhatsApp: how your whole team can serve one number, without shared phones
Multi-agent WhatsApp lets sales and support teams serve one number, with automatic assignment, shared history and metrics. Here is how it works with the official API and LiveConnect.
Official WhatsApp Business API: what it is, how it works, and when your company should use it
A complete guide to the Official WhatsApp Business API: how it differs from the free app, how it works, when your company needs it, and what you gain by running it on LiveConnect.
